Performance Marketing Specialist - Drive Growth & Impact at Cartrack

Join Cartrack, a global leader in telematics and fleet management solutions, as a Performance Marketing Specialist in the heart of Jakarta Selatan. If you thrive in fast-paced environments, love data-driven decision-making, and enjoy collaborating with high-energy teams, this role is for you. In this dynamic position, you'll drive growth and impact by leveraging your expertise in digital marketing and analytics.

Cartrack is revolutionizing the way fleets are managed, providing cutting-edge solutions to clients worldwide. As a Performance Marketing Specialist, you'll work closely with our marketing team to develop and implement high-impact campaigns that deliver measurable results. Your daily tasks will include analyzing market trends, optimizing ad spend, and refining targeting strategies to maximize ROI.

This is an exciting opportunity to grow your career in a company that values innovation and excellence. With Cartrack's commitment to continuous learning and development, you'll have the chance to expand your skills and make a significant impact on our business.

📋 Tanggung Jawab Pekerjaan

• Develop and implement performance marketing strategies to drive growth and impact.
• Analyze market trends and consumer behavior to optimize ad spend and targeting.
• Monitor and report on campaign performance using tools like Google Analytics, Google Ads, and Meta Ads.
• Collaborate with cross-functional teams to align marketing efforts with business goals.
• Stay updated with the latest digital marketing trends and best practices.
• Conduct A/B testing and experiments to improve campaign effectiveness.
• Provide insights and recommendations to enhance marketing strategies.
• Ensure compliance with marketing regulations and ethical guidelines.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, or a related field.
• 3-5 years of experience in performance marketing or a similar role.
• Proficient in using Google Analytics, Google Ads, and Meta Ads.
• Strong analytical skills with a data-driven approach to decision-making.
• Experience with A/B testing and campaign optimization.
• Excellent communication and collaboration skills.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Certification in Google Ads or Meta Ads is a plus.

🛠️ Keahlian

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